Everything you need to fill your diary
Marketing services for service businesses, built as one joined-up system: get seen, get the lead, follow it up and prove it works. Usually live within 7 days.
Free 20-minute call. No contracts pushed. Takes 30 seconds.
- We run our own service business
- Live within 7 days
- Leads straight to WhatsApp
New leadsInstant alertsNew lead
- Name
- Sarah
- Job
- Roof clean, 3-bed semi
- Area
- Chelmsford
- Phone
- 07700 900123
Tap to call
09:14New lead
- Name
- Dave
- Job
- Driveway clean and reseal
- Area
- Brentwood
- Phone
- 07700 900456
Tap to call
09:32New lead
- Name
- Priya
- Job
- Gutter clear, detached
- Area
- Witham
- Phone
- 07700 900789
Tap to call
09:51£7.42per lead on our own ad
£8,450of jobs booked
The system
One system, not a menu of extras
Most agencies sell ads on their own and leave you to sort out the rest. Ads only pay when every step after them works too. So we build all four stages to fit together.
Attention
People in your area see you, on Facebook, Instagram, Google and the map.
Leads
A fast page and a simple form turn that attention into enquiries on your phone.
Follow-up
Every call and message gets answered, tracked and chased until it books.
Proof
Reviews and plain-English reports show what is working, so you can grow it.
You can start with one service. A common first step is Facebook and Instagram ads, with the rest added as the diary fills up. We run this same system on our own exterior cleaning firm, so we know where leads leak and how to plug the gaps.
Stage 1: Attention
Get seen by people who need you
Four ways to put your business in front of people in your postcodes at the moment they are looking.
Facebook & Instagram ads
Ads with real job photos, aimed at your postcodes, sending leads to your phone.
Google Ads
Show up when people search for your service right now, with every call tracked.
Local SEO
Rank for your services in your towns and get enquiries without paying per click.
Google Business Profile
A profile that ranks in the map pack and turns searches into calls.
Which one first?
If you want enquiries fast and your service is something people do not search for until it is too late, start with ads on Facebook and Instagram. If your work is urgent, like a locksmith or an emergency plumber, Google Ads puts you in front of people who are searching right now. Local SEO and a sharp Google Business Profile take longer, but they keep bringing in calls without a cost per click.
Want more enquiries? Start here
Free 20-minute call. No contracts pushed. Takes 30 seconds.
- We run our own service business
- Live within 7 days
Stage 2: Leads
Get the lead on your phone
Attention is wasted if the page is slow or the lead sits in an inbox. These three make sure it lands where you will see it.
Websites & landing pages
Fast, phone-first pages built to turn visitors into enquiries.
Lead generation
Exclusive leads from your own ads. Never shared, never sold on.
WhatsApp lead alerts
Every new lead lands in your WhatsApp in seconds. Tap to call.
Every new lead arrives in your WhatsApp with their name, number, postcode and the job. You tap to ring them while they are still thinking about it. That speed is a big part of why leads turn into booked work.
Stage 3: Follow-up
Never lose a lead
You are on a roof, under a sink or behind a wheel. These services pick up the calls and messages you cannot.
CRM & follow-up
Every lead tracked and chased automatically until it books or says no.
Missed-call text-back
Miss a call on a job and they get a text straight back, so they do not ring the next firm.
AI phone receptionist
Every call answered in your business name, with the job details sent to your WhatsApp.
Trades miss calls because they are working. A missed-call text-back replies in seconds. An AI phone receptionist answers in your business name at any hour. CRM and follow-up automation keeps chasing quotes so none go cold.
Missing calls? Fix it here
Free 20-minute call. No contracts pushed. Takes 30 seconds.
- Leads straight to WhatsApp
- No contracts pushed
Stage 4: Proof
Prove it works
Reviews bring in the next customer. Reports show you which pounds booked which jobs.
Review generation
An automatic review request after every job, so your reviews keep growing.
Tracking & reporting
See where every pound went and which jobs it booked, in plain English.
Real results
Proven on our own business first
Our own roof cleaning ad on Facebook and Instagram, at £20 a day for 2 weeks. These are real figures from our Ads Manager.
£8,450of roof cleaning jobs booked from £281.80 of ads
Choosing
How to pick the right services
You do not need all 12 on day one. Here is how we usually think about it with an owner on a free call.
You want more enquiries
Start at the top of the system. Ads and a page built for them. Our guide to Facebook ads versus Google Ads for trades explains how to choose.
You get enquiries but lose jobs
The leak is usually speed and follow-up. Lead alerts, missed-call text-back and a CRM fix more than extra ad spend does.
You want steady work without paying per click
Build your reviews, your Google Business Profile and local SEO. It is slower, and it compounds.
You are not sure
That is normal. We look at your services, your area and your current setup, then tell you straight what we would do first. You can also see how the process works, check marketing for your type of business or look at our monthly plans, which start from £149 a month with no long contract.
Not sure what you need? Ask us
We will tell you on a free call. 38 leads from £281.80 on our own ad shows what the system can do.
Free 20-minute call. No contracts pushed. Takes 30 seconds.
- We run our own service business
- 38 leads at £7.42 each
Raised his prices. Still booked out.
Big thanks to the Grafter Media team 🙌 I've raised my prices and I'm still booked out. The biggest mistake I made was not running ads sooner.
JordanHewitt's Exterior Cleaning, EssexFAQ
Questions owners ask us
Do I have to buy every service?
No. Start with one and add more when you are ready. A common route is Facebook and Instagram ads first, then follow-up once the leads come in.
Which service should I start with?
It depends on whether you need more enquiries or you lose the ones you get. We work it out on a free 20-minute call.
What kinds of businesses do you work with?
Trades, cleaners, home services, automotive, beauty and other local service businesses across the UK. See marketing by industry.
How quickly can it all go live?
Usually within 7 days of the call. Read how it works for the steps.
Do you show real results?
Yes. We share the real figures from our own ads. See our results.
Want a fuller diary? Start here
Step 2 of 2
Pick a time
Your details are saved. Choose a day, then a time, and we ring you then.
You're booked in
We'll ring you on . Speak soon.
On the call
- We look at your services, your area and the jobs you want more of
- We show you our own real figures and what we would set up for you
- You get a straight quote for your area. No pressure, no lock-in
- We run our own service business
- Live within 7 days
- 38 leads at £7.42 each
Rather message first? WhatsApp us